Thursday 23 April 2009

The whole "Susan Boyle" hype


There's a slight chance you haven't heard about this yet: a 47-year-old woman from Scotland who was gave a surprising performance at auditions for Britain's Got Talent. Don't get me wrong: I am happy for her and I think she is a good singer, but all of a sudden this woman has turned into a media hype.


She even has a wikipedia page (http://en.wikipedia.org/wiki/Susan_Boyle) and has she become a "jump to" category on the website of famous blogger Perez Hilton. Looking at it from her side it must be a complete shock to go from a nobody to a worldwide celebrity in under a fortnight. Her video on Youtoube has been watched 93.5 million times.

And all of a sudden you hear famous people coming out of hiding to talk about miss Boyle. She has been on The Five Thirty Show, Good Morning America, Today, America Newsroom, Larry King, the Early Show (US) and has already been parodied on South Park. And then there are all the newspapers and magazines she has appeared in. Numerous artists, music producers and other celebrities have been talking about her, praising her, offering her all kinds of things. It all seems a bit much, doesn't it?


This all seems like a typical mediahype for this time. Something amazing happens, and it seems that everybody wants to be a part of it and everybody has to hear about it. And for what? There have been other talents in shows similar to Britain's Got Talent and what have happened to them? Once the hype blew over, everybody lost interest in them. For Miss Boyle's sake I hope this will not be the case for her, and even after the new thing about her will be gone, she will still have a carreer in sight.

The weird thing about this is that she hasn't been discovered earlier. She had already recorded two song approximately ten years ago, but nothing game out of that.

1 comment:

  1. A lot of talk has been about the fact that she is famous right now is because point blankly, people did not expect it of her because of her appearance. People just saw her and thought...oh this old fat lady who is unattractive? What can she possibly have to offer? And its sad. And unfortunately, I think thats why everyone is in awe of her. It's really sad. When she came out the camera went to everyones disgusted faces. Anyways, theres some really good articles about it:

    http://www.feministing.com/archives/014975.html

    http://jezebel.com/5215015/susan-boyle-has-come-to-save-us-from-our-shallowness

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